Blog Writing – Charter Radiology
Charter Radiology turned to Schwartz Writing & Communications to create its new blog to showcase the expertise of its founder, CEO and Chief Radiologist. Lisa Schwartz worked with Charter CEO Arvinder Uppal, M.D. to ensure an authentic voice when developing the new blog. Dr. Uppal wanted to speak directly to her audience of referring physicians and patients not only about her radiologic expertise, but the personal touch that makes Charter unique. The blog launched in 2016 along with the practice’s new website. Read the blog here: https://www.charterradiology.com/blog/.