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How to Hire the Right Writer
Content, Website Content, Content Marketing, Writing, Content Strategy Lisa Schwartz 1/13/23 Content, Website Content, Content Marketing, Writing, Content Strategy Lisa Schwartz 1/13/23

How to Hire the Right Writer

Retaining a freelance content writer as an extension of your marketing team can be one of the smartest moves marketing leaders can make this year. Here’s what to look for in a writer for your team.

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Humanity in Healthcare
Content Marketing, Writing, Healthcare Communications Lisa Schwartz 5/20/22 Content Marketing, Writing, Healthcare Communications Lisa Schwartz 5/20/22

Humanity in Healthcare

Healthcare is about people. In healthcare marketing, the art of storytelling is one of the most valuable tools marketers have to reach customers and put a persona on a clinical brand.

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Lisa@Schwartzwriting.com